David Selig in Red Hook, Brooklyn found his bees flying back to the hive, glowing red.

David Selig in Red Hook, Brooklyn found his bees flying back to the hive, glowing red.

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The honey his bees produced was also red.

The honey his bees produced was also red.

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The maraschino cherry factory where David Selig suspected his bees might be sipping “nectar”—that is, high-fructose corn syrup filled with Red Dye No. 40.

The maraschino cherry factory where David Selig suspected his bees might be sipping “nectar”—that is, high-fructose corn syrup filled with Red Dye No. 40.

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David Selig’s girlfriend Cecilia Dean posing for Harper’s Bazaar with the bees on the roof.

David Selig’s girlfriend Cecilia Dean posing for Harper’s Bazaar with the bees on the roof.

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